Published pieces for Groupon:
During my time at Groupon, I was tasked with pitching and writing engaging, SEO-driven content for the company blog called The Gist. From ‘best of’ lists and ‘round ups’ to merchant interviews and personal essays, I wrote a variety of articles that entertained audiences, increased SEO impressions, and drove sales. By November 2022, we reached:
Nearly 100k page views per month
More than 1 million SEO impressions each month
An SEM Value of ~98k per month
Here are a few of my favorite articles that I’ve written:
How This Female Brewery Owner is Breaking The (Pint) Glass Ceiling
9 Black-Owned Beauty Brands to Add to Your Routine
I Tried Cryotherapy for the First Time & Here’s What It Was Like
Buckle Up: Here Are The Best Road Trips to Take in 2022
I Took My Mom on a Mother’s Day Experience & It Was the Best. Gift. Ever.
Published pieces for Fab Habitat:
Fab Habitat is a home furnishings company that sells artisan-crafted rugs, pillows, blankets, and more. I write seasonally-relevant blog content on a monthly basis that promotes their latest product launches and drives sales, all while optimizing important keywords. Take a look at some examples below: